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Digital Marketing

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Digital Marketing


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Digital marketing, also known as online marketing, is a way to promote brands to potential customers using the internet and other digital communication methods. These methods include:


Social media marketing (SMM)


Using social media platforms to interact with customers to build brands, increase sales, and drive website traffic.

Search engine optimization (SEO)


Analyzing a website's performance, comparing it to competitors, and creating a strategy to improve its rankings over time. The goal is to get content to appear at the top of search engine results pages (SERPs).



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